Are You Ready For Prime Day?
Here’s a quick thought: Imagine spending hours each day brainstorming, planning, and worrying about your strategy for Amazon Prime Day. Sounds exhausting, doesn’t it? That was us before we nailed down the formula we’ve used to help our partners hit Prime Day heights like never before. We’ve heard from too many brands faced with the […]
Your 2025 Prime Day Guide
Hi, Here’s your 2025 Prime Day resource for download. https://www.acceler8labs.com/prime-day-guide/ Inside you’ll discover: – How to us personalization to boost engagement and sales.– Using AI, Rufus and Voice Assisted Ads– Optimizations for listings to capture customer interest and enhance visibility.– Strategic PPC ads to maximize Prime Day visibility.– How to use past performance data to […]
The Q4 Mirage: Why Seasonal Spikes Lie
🧥 𝗦𝗲𝗮𝘀𝗼𝗻𝗮𝗹 𝗽𝗲𝗮𝗸𝘀 𝗮𝗿𝗲𝗻’𝘁 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆: How a leading Canadian winterwear brand built performance beyond Q4 Q4 is noisy. Promos, weather, gifting, and brand momentum collide—and every platform looks like a hero. But real marketing leaders ask: What’s actually moving the needle? That’s what a leading Canadian winterwear brand wanted to know in Germany. 🧊 Before […]
$820K in retail spend, 40% wasted. Here’s why.
You’re paying it to play. But is it growing your business, or just your vendor’s margins? Retail media is the new tax. 💥 What We’re Seeing: Retail media spend is up 32% YoY across food and beverage brands. But sales haven’t followed. Why? Because most brands are buying visibility, not velocity. They’re pouring budget into Walmart, […]
ChatGPT + Shopify!?
OpenAI is quietly piloting a native shopping feature inside ChatGPT. Users will be able to browse, compare, and buy Shopify products without leaving the chat. Think product discovery, pricing, reviews, and a “Buy Now” button-handled entirely through conversation. If successful, this could make ChatGPT one of the most frictionless shopping interfaces on the internet. Why […]
Meta’s back on top
📡 Meta’s on Fire, Snap’s in Flux … but don’t count them out. The TL;DR: Meta just posted a strong Q1 and quietly became one of the most efficient ad platforms again. Snap raised eyebrows with a surprise April slowdown and no Q2 guidance—but behind the headlines, we’re seeing signs of a comeback. 📉 Snap’s […]
Our Cannes Lions 2025 Recap
Speed read from the French Riviera Cannes Lions 2025 revealed major platform shifts worth early adoption AI infrastructure is no longer optional for competitive marketing Award-winning campaigns show proven growth strategies disguised as creativity Platform diversification timing could determine Q4 success From Cannes: Why Showing Up Changes Everything I’m just getting back from 3 packed […]
📉 TikTok’s Shift: What It Means for Your Ad Spend
The Speed Read TikTok ad spend down ~30% since January, with small brands seeing lower CPMs. Meta is capitalizing on budget shifts, particularly with Reels outperforming. Small/mid-size brands are still finding success on TikTok despite larger ad pullbacks. Uncertainty around TikTok’s future continues to hinder larger advertisers. This Week’s Analysis Navigating the TikTok Terrain What […]
Where Did Your Marketing Dollars Go?
The Speed Read 82% of Food & Beverage brands struggle with cross-channel attribution Meta’s new offline conversion API could change everything Why Instacart is reshaping retail media The hidden costs of poor attribution (it’s worse than you think) The F&B Attribution Crisis Why traditional measurement is failing modern brands Here’s an uncomfortable truth: most F&B […]
Snapchat + Pinterest = The Next Frontier?
Hey there, The Superbowl is over for another year, but the real winners in Q1 are shaping up to be Snapchat And Pinterest. The Speed Read Snapchat hits 453M daily active users with 14% YoY revenue growth Pinterest reaches new high of 553M monthly actives, up 16M from Q3 Direct Response driving growth across both […]