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Credit card declines are up

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Credit card declines are up.
BNPL usage is climbing.
Subscriptions? Getting canceled at higher rates.

Your customers are feeling the pain of economic uncertainty just as you are.

Here’s what I’d do in your position as a DTC brand:

Double down on value messaging. Not “we’re cheap.” Real value. What problem do you solve? Why does it matter more than the $50 in their account?

Use social proof hard. Show real people getting real results. Make the decision feel lower risk.

Expand your reach to new audiences. The ones you’re targeting are getting tighter with money. Find people who haven’t seen you yet.

Bundle products to increase order value from customers who do convert. You need more revenue per transaction if transaction volume is dropping.

Partner with Klarna, Afterpay. Take on their payment processing to remove friction. Yes, you’ll pay a percentage. But 95% of something beats 100% of nothing.

The economy isn’t something you can control.

Your response to it is.

That’s why at Acceler8 Labs we see true performance as more than just ads.

It’s a total 360 view of your business and how to optimize it, whatever the headwinds may be.

So if you’re feeling the squeeze let’s talk. A free audit can help you take action today to turn this situation from problem into profit.

Drop me a DM or comment below and we can help.

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