Meta’s back on top
📡 Meta’s on Fire, Snap’s in Flux … but don’t count them out. The TL;DR: Meta just posted a strong Q1 and quietly became one
January 26, 2025
Where Acceler8's founders share what they're seeing in performance marketing, scaling DTC brands, and the reality behind the metrics.
📡 Meta’s on Fire, Snap’s in Flux … but don’t count them out. The TL;DR: Meta just posted a strong Q1 and quietly became one
Speed read from the French Riviera Cannes Lions 2025 revealed major platform shifts worth early adoption AI infrastructure is no longer optional for competitive marketing
The Speed Read TikTok ad spend down ~30% since January, with small brands seeing lower CPMs. Meta is capitalizing on budget shifts, particularly with Reels
The Speed Read 82% of Food & Beverage brands struggle with cross-channel attribution Meta’s new offline conversion API could change everything Why Instacart is reshaping
Hey there, The Superbowl is over for another year, but the real winners in Q1 are shaping up to be Snapchat And Pinterest. The Speed
Plus: Meta’s new health brand restrictions, Unity’s AI transformation, and what it means for your 2025 strategy The Speed Read AppLovin opens e-commerce floodgates in
Hello everyone! Our team just finished analyzing the full 2024 creative performance dataset across our portfolio and we wanted to share it with you. Instead
The Speed Read Google CPMs saw a 70% increase in Q4 vs Q1, hitting $26.35 in October TikTok maintained the lowest CPMs across platforms, averaging
The Speed Read TikTok loses North American ad leadership amid mounting pressure Meta shifts to community-based moderation, eliminates fact-checking Platform changes reflect broader shifts in
Hey there, Hope your 2025 is off to a great start. After spending the holidays talking with brands about their growth plans, one thing became
Every week Acceler8 gives you invaluable insights into the inner workings of the top platforms like META, Google and TikTok that will supercharge your E-Commerce brand.